German4expats is an opportunity for expats living in Germany to drastically improve their German through workshops, language study travel and tandem learning groups inside of businesses and companies in Germany. Isabelle, founder of german4expats, approached me to redesign her logo to market herself and her services to the right target audiences she wants to reach with her business.
This was a client project for a friend of mine who started a little side project as a photographer. He entrusted me with creating a logo for his photography project that made it very clear that he offered photography services, but it also needed a little personal touch.
This was a portfolio project that came about after I completed the Logo Legends Course by James Martin, aka Made By James. The design brief that was provided by him at the end of the course was a great opportunity to put all my learnings from the course in regards to the creative process to the test. The goal of the brief was to create a logo/brand identity for a new creative coffeeshop/workspace that really focuses on maximum concentration so creative professionals can create their best work without being constantly interrupted.
